Archive for the ‘design’ Category

Whole Foods NYC Embraces Technology

March 21, 2007



when i got into the hideously long express line at Whole Foods in Union Square yesterday, i heard a robotic woman’s voice coming from above, rattling off numbers. a screen hung overhead, and the voice called out the random numbers “19…12…10…15” while simultaneously, these same numbers dropped down on the screen. i was taken aback by this new system and i had to observe for a few minutes while in line to figure this out– where did that guy go telling everyone which register to go to???

ok, so here is how this works: the lines are divided up, as usual, into express lanes and regular lanes, which both have their individual screens. so let’s say that you are in the 3rd lane in– then according to this picture above, your lane “color” is blue and you would go to register #19 when you reach the front of the line. get it?

this new system certainly beats the guys standing at the front of the line, yelling at you to go to register #19. this is the most “cutting-edge”, technologically advanced feature introduced to the NYC mass public since they installed train time clocks on the L Train platforms 2 months back (what about the rest of the train lines, MTA???). for such a “cosmopolitan” city, NY is SO technologically behind!

but this at Whole Foods gives me hope! from what i could see, this new system is well designed (love the entire look of the interface) and seemed to help control the craziness of the lines at Whole Foods. can’t wait to see one of these at Trader Joe’s… *k*

footnote: seems like a Whole Foods is in the works for Brooklyn. 3rd and 3rd, so basically Park Slope. awesome.

Eggs+Rice+Ketchup= A Mouse Cover

March 7, 2007

Only the Japanese

thanks Matt for this.

Mr. Donut Desktop

March 7, 2007

The new ad campaign for Mr. Donut’s Honey Dipped donuts hit the walls of the Ginza Subway line this week. I am always in awe of their design team. For this campaign, they use the acronym UFO, in this case, for Usomitai ni Fuwafuwa no Oishisa (unbelievably delicious pillowy softness). I can’t seem to find a photo of the posters I pass every morning, but upon my search – I stumbled upon another example of their impressive design sense… a desktop image (shown here in practice on my screen).
There are several designs as you scroll down the page, see for yourself: http://www.misterdonut.jp/download/index.html

Itoen Jasmine Tea

March 4, 2007

It seems that every week, there’s a new drink which quietly sneaks up on you by simply showing up, unannounced, in your local vending machine. Japan is a culture of vending machine drinks. Apparently there’s one vending machine for every four people. So, keeping these machines profitable – means lots and lots of drinks – new drinks, comeback drinks, bootleg drinks, drinks with jelly, hot drinks, soup, the classics, “calorie off” drinks…
Anyway, this post is about a particular new drink – it probably came out a month or two ago – Itoen’s Jasmine Tea. In addition to the label being quite appealing – a spring-like floral pattern, the tea inside is equally appealing. The fragrant light brown colored liquid is also, like it’s exterior, floral. But good, floral – just a hint of spring floral tang – not like Elizabeth Taylor perfume floral. So for you folks living in Japan – indulge… before it gets replaced by a watered down 5% fruit juice drink that tastes like thinned-out, canned-fruit syrup.